Jim Hoggan is one of Canada’s most experienced PR people, and president of Hoggan & Associates . A tireless advocate for ethics and integrity in public relations, he has advised a wide range of organizations. He is the founder of DeSmogBlog, an influential website that exposes misinformation campaigns around climate change and the environment, and is the author of Climate Cover-Up and Do the Right Thing.

His latest book is I’m Right and You’re an Idiot, the Toxic State of Public Discourse and How to Clean It Up. It reflects his concern about the polarizing and misleading tribal style of PR that is polluting public discourse, and offers some useful wisdom on how to bridge the divide. More on: imrightandyoureanidiot.com/